by Rob Pillans | Dec 19, 2023 | Articles
In my work as an accounting firm coach, consultant and mentor I am regularly speaking with firm owners and managers about marketing. In the current climate where finding great team members is “hard” and finding clients is “easy”, the focus of marketing activity is...
by Rob Pillans | Dec 19, 2023 | Articles
For me the period from late December through to mid January is my peak goal setting time. As part of my Christmas / New Year break I like to put my feet up a bit and ponder. I love to take the opportunity to reflect and project. Then, as I go into the new calendar...
by Rob Pillans | Dec 19, 2023 | Articles
Since early 2020 I have held the view that we are seeing a potentially seismic shift in societal attitudes about the amount of time we spend at work, where we work and when we work. I think it has been happening for some time and COVID accelerated it. Arguably it is...
by Rob Pillans | Aug 30, 2023 | Articles
In an earlier article I focused on why and how an accounting firm would use a CRM tool. In this article I talk about some options that firms have available. You might recall I said a CRM system provides a suite of tools designed to streamline the operations of a...
by Rob Pillans | Aug 30, 2023 | Articles
Xero’s big conference is known as Xerocon and was held in Sydney on 23 and 24 August 2023. I attended both days in my role as an accounting firm coach, consultant and mentor to keep up to date with what’s going on in the tech space. Here are my takeaways. Xero know...